Black Friday 2022

Welcome to Black Friday, the biggest sales day on earth. Though it got its start in the US, Black Friday is everywhere: Brazil, UK, Germany, France, Italy, Spain, and even more. Here you can find all the information you need to maximize your savings, including when the Black Friday sales will take place, the best deals you can expect to find and the most valuable tips to save a lot with Black Friday sales.

Black Friday countries

Click below to check out the Black Friday sales in your country, or go directly to your favorite shop.

About Black Friday

What is Black Friday?

Black Friday is one of the most important shopping days worldwide. Imported from the US, the event grows in popularity year over year. In 2022, Black Friday takes place on November 25th.

During the day, you can find numerous offers on products from fashion to electronics. Sales will be taking place both in stores and online, with discounts of up to 70%. Black Friday is the perfect day to get the best bargains and save lots of money on your Christmas presents.

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When is Black Friday 2022?

Black Friday always falls on the Friday immediately after Thanksgiving. In 2022, Black Friday will be held on the 25th of November.

Some retailers begin to offer discounts in the run-up to Black Friday, while others have flash sales for a few hours only during the day itself. Stores are likely to operate extended opening hours to cope with the crowds of shoppers, and online stores will announce the starting dates of their Black Friday sales in advance.

Some brands have discounts for the whole week of Black Friday, starting on Monday the 25th. Others even make Black Friday a month-long affair lasting all of November.

So make sure you keep checking your favorite shopping websites to know when the sales will begin.

Next Dates
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Interesting facts



In 2017, Black Friday grew 16% compared to 2016. Online stores registered sales of R$ 2.48 billion and generated more than 10 million orders.



Black Friday managed to beat records again in 2017 in Denmark. During the event, the transactions increased by 5.6%. More and more, Black Friday becomes the Sales Day in Denmark.



Black Friday has also grown in Finland. Online shopping has surprised the sellers with a growth up to 700% during Black Friday compared to the traditional purchases.



Black Friday in France is a success! In 2017, there were 42.8 million credit card transactions during the event, with an average amount of €187 spent per person.



The first Black Friday in Germany was in 2006. Nowadays, 89% of Germans know Black Friday already. In 2017, more than one billion euros were spent on Black Friday and Cyber ​​Monday weekend in Germany.



Rome, Milan and Turin take advantage of Black Friday with their big outlets. In 2017, the Italians spent an average €100 during the event.



Since 2012, when Black Friday started in the Netherlands, the event has already grown by 2000%.



Black Friday in Spain broke records in 2017: 7 million orders during the Black Friday week. The average amount spent per person during the event last year was €220, representing 10% more than the previous year.



Black Friday in Sweden is celebrating the good results! During the event in 2017, online sales increased by 87% from the previous year and the number of orders increased by 69%.

United Kingdom

United Kingdom

Online shopping is becoming more popular in UK with each passing year. In 2017, £1.4bn was spent online on Black Friday.

Black Friday Deals

Everyone likes a bargain

During Black Friday, you can expect discounts in all kind of products, at more than thousands of stores and brands all over the world: fashion, health products, electronics, home appliances, stationery and much more.

Some categories of products are especially popular during Black Friday: in particular, TVs, iPhones and the PS4.

By checking both physical stores and online, you can benefit from discounts between 20 to 70%, depending on the shop. Take advantage of the Black Friday sales and save on your Christmas shopping!

Black Friday History

Black Friday Origins

This shopping event has its roots in the US in the 1930s, with the first “Black Friday” held in 1932. However, the name “Black Friday” wasn’t introduced until the 1960s. As the end of November is the start of the Christmas season, offering massive sales became a great way to clear old stock and prepare for the holiday shopping season. At the time, most bookkeeping was done by hand, with retailers using pen and ink. Due to the huge volume of sales and revenue generated during this shopping event, red ink – used to denote losses – was replaced by black ink, a sign of a positive balance sheet.

Retailers looked forward to their “Black Friday” balances all year, and the name stuck. Over the years, this tradition has developed into a huge sales event, with bigger and better discounts being offered every year.

FAQ – Frequently Asked Questions

Cyber Monday vs. Black Friday

Cyber Monday is the sister event to Black Friday, held on the Monday immediately after Black Friday. In 2022, Cyber Monday will be on Monday the 2nd of December. Cyber Monday was originally set up as the online alternative to Black Friday, aimed specifically at online shopping, mainly for electronics products. However, in reality, many retailers offer online discounts on Black Friday as well as Cyber Monday, linking the two days together into a long weekend filled with special offers.

Should I wait for Black Friday sales?

When it comes to online shopping, there’s no need to wait for Black Friday! Great deals and discounts can be found throughout the year on websites like Cyber Monday, Back to School and Winter and Summer Sales. If there’s something you need to buy now, we suggest looking for a coupon or discount code that can be used immediately at CupoNation. But if your purchase can wait until November, we expect retailers to offer even bigger discounts during Black Friday.

Are there Black Friday deals online?

Of course – some of the best Black Friday sales are found online! While it started as an in-store event back in the 1930s, Black Friday shopping has undergone a huge transformation. With the recent increase in e-commerce, Black Friday deals can be found both in-store and online. For the savvy shopper, online deals mean no more lining up outside their favorite shops. And very often, most large retailers, such as Walmart, have incorporated Black Friday offers into their online stores.

Do coupons work on Black Friday?

Of course they do! Most coupons work on top of the Black Friday discounts, so you can stack discounts to save even more! Check out CupoNation the best coupons for your favorite retailer.

Follow the latest news

Black Friday in numbers
World Economic Forum – 29 Nov 2017


The numbers of Black Friday all over the world. The event spread beyond borders and now is massively present at online stores too. Read more.

Black Friday 2017 Infographic
Citipost Mail – 20 Nov 2017

Everyone likes a bargain. Black Friday is getting more and more popular around the world. Check the Infographic regarding the Black Friday trends 2017 in several countries. Read more.